Title tag, SEO, search engine optimization, boston seo

What Is a Title Tag & How Do I Write Them?

A title tag is an HTML description that specifies the title of a web page and it’s content. The days of people looking for products or services by thumbing through a catalog in the mail, or picking up a phone book and going over the Yellow Pages are long gone. Internet search engines are the way

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seo Mistakes, meta tags, marketing plan, seo, seo boston, boston seo

5 of the Most Common SEO Mistakes and How to Fix Them

SEO mistakes often occur because there is not a good understanding of what SEO is or how it is determined.  SEO, or Search Engine Optimization, is a marketing strategy that focuses on growing visibility in search engine results, organically. There are endless aspects to SEO marketing strategies, and implementing these strategies effectively can be confusing. Increase

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Local SEO Playbook

The Local SEO Playbook – Your Guide to Local Rankings

Look, if you’re a local business, meaning most or all of your business comes from customers living in your community, you must get very serious about your local SEO playbook. Don’t worry, ranking locally for the kinds of things your prospects are looking for isn’t rocket science, but it does take a serious commitment to

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seo audit, What is seo, seo, keyword, seo, boston seo, search engine optimization

What is SEO? Should You Care? Here are the basics!

  What is SEO?- Search Engine Optimization What is SEO ? Have you found yourself having a conversation and someone throws out a term that everyone around you seems to know and changes the conversation?  You nod your head and listen but are no closer to knowing what the heck everyone is talking about.  Business

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Google My Business

The Key to Ranking Your Local Business in Google

For local businesses, showing up on page one is a must – showing up in the Google 3-pack (or whatever it is called this week) can be the difference between thriving and merely surviving. All Google products evolve as they find ways to make search better and, let’s face it, make more money from that fact.

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SEO, Search Engine Optimization, online marketing, digital marketing, organic seo, local seo

12 Tips for Optimal SEO

Search engine optimization, or SEO, is an integral part of any digital marketing strategy. Quality SEO results in what is known as “organic” web traffic, and it can help get you on that coveted first page of search results when done correctly. Here are 12 tips for optimal SEO you shouldn’t ignore. 1. Site Layout

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