It’s no secret that online reviews are important—but do you know how important they really are? Statistics show that 90 percent of consumers check out a business’s reviews before visiting and 88 percent give these reviews as much credibility as a personal recommendation. It’s also common knowledge that you can’t please everyone. It only takes
It has been said that a man’s reputation is all he has. However, the same could be said about just about anyone, including businesses. Online reputation repair becomes vital when you’ve been hit where it hurts, the reviews. Bad reviews lead to several harmful effects. There can be consequences for work and relationships. The negative
If you run a business then you may rely on good reviews to make sales. This may not be the best strategy, but, it is effective. Of course, you must have a strategic marketing plan in place to draw customers’ attention. But, with at least a few reviews online, you’re more likely to attract some individuals
p>If your business is primarily online, then your online reputation means everything for you and your business. It is also the easiest way for potential clients to find you. So you want your online reputation to be pristine. Because your online reputation is so important you shouldn’t slack on monitoring what is put out on
There are more than 30 million small businesses across the United States. So if you’re a business owner or marketer, how in the world can you get your company to stand out from the crowd? One key way is through online reputation management. With the rise of the internet, it’s increasingly important for your brand
You may be surprised what you find when you Google your own company. According to Forbes, nearly 50 percent of people find that the results aren’t positive. Everyone searches online for the latest products, trends, and companies. To grow your business, you need a standout—positive—online reputation. That way, you can attract new customers and build your
Reputation is everything in the business world. With our current climate of online research and reviews, your business reputation means more now than ever before. Studies show that consumers read at least 10 reviews for a company before they are willing to give them their business. Additionally, 67% of consumers are swayed one way or the other based on
Around 59% of business owners experience a crisis at some point. There are certain things you should do when your company experiences an online PR crisis. About 53% of PR crises are due to controversial company development. Nearly 43% of PR crises are negative or critical new media campaigns. You never know when you’ll need serious PR crisis
Customer support is among the most crucial services you provide, and if you do it well, then you can turn your customer service into your greatest marketing tool. Small business marketing and customer service are often treated as separate entities within many companies, and this can cause problems for prospective clients, existing customers, and your
Reputation management has changed significantly over the past few years. Once upon a time, dissatisfied customers had the ability to impact a business insofar as they could tell friends, family, and neighbors about bad service, subpar products, or other transgressions. But these days, people have a global platform for voicing dissatisfaction with brands, in the
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